• Digital Marketing Intern - Summer 2019 (Columbus)

    Job Locations US-OH-Columbus
    Requisition ID 2018-3195
    Category (Portal Searching)
    Internship
  • Overview

    THE BRAND THAT GETS YOU TO WHAT’S NEXT

     

    Express is the vibrant, confident lifestyle brand for ambitious people, providing the latest fashion for style-obsessed men and women since 1980. Our mission is to provide inspiration and confidence through fashion to help people get to what's next in their day, and their lives. With more than 600 retail and outlet stores throughout the United States, Puerto Rico and Latin America, and a best-in-class online/mobile shopping experience at www.express.com, Express brings city-inspired style to customers across the globe.

     

    With a fashion history of more than 30 years in the making, we offer our interns valuable insight into the retail industry and an opportunity to quickly grow as a young professional. Our paid internship program is designed around real work experience and provides developmental tools that you'll be able to apply toward your future success! So, what are you waiting for? Apply now!

    Responsibilities

     

    The Digital Marketing Intern is responsible for providing support and execution of all integrated media campaigns to drive traffic and sales to Express Stores and Express.com while learning the strategy and roles digital marketing provides to lead Express brand awareness, consumer engagement and sales.

     

    Opportunities 

    • Assist Digital Media Managers in the development of the optimal media campaigns for Affiliates, Search Engine Marketing (SEM), & Display Media campaigns 
    • Communicate pricing and promotional changes, manage the creative process & routing, execute pay-per-click optimizations, develop reporting, and communicate performance
    • Gather and present digital trend data (Google, Pinterest & YouTube) for optimization & opportunity identification
    • Responsible for day to day vendor execution, message strategy and communication to vendors & customers
    • Update weekly links, traffic creative and monitor customer marketing communications through search, display & affiliate marketing
    • Analyze reporting for campaign optimization, ad copy structuring & cost savings opportunities
    • Development of cross-channel competitive research
    • Opportunity to become certified in Google Ad Products 

    Requirements 

    • Ability to work 40 hours a week during Summer 2019
    • Competitive GPA
    • MBA or undergraduate students in marketing or communications
    • Must have excellent written and oral communication skills

    Preferred

    • Web and digital marketing savvy with an awareness of digital marketing platforms
    • Experience working with web analytic tools, preferably Omniture and intermediate Excel reporting a plus (pivot tables, vlookups, etc.)

    Closing

    As an equal opportunity employer, Express does not discriminate in hiring or terms and conditions of employment on the basis of any federal, state, or locally protected class.  Express only hires individuals authorized for employment in the United States.

     

     

    Notification to AgenciesPlease note that Express does not accept unsolicited resumes or calls from third-party recruiters or employment agencies. In the absence of a signed Master Service Agreement and approval from HR to submit resumes for a specific requisition, Express will not consider or approve payment to any third-parties for hires made.

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